About Steven Andrews

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So far Steven Andrews has created 7 blog entries.

Ante Up!

A recurring theme came out of the 2018 INTA Annual Meeting in Seattle for me.  With a background in management science and half a decade of operations management before entering the legal profession, I am no stranger to the concepts of risk management and decision analysis. In fact, this background in risk analysis permeates my [...]

By | 2018-05-31T11:26:59+00:00 May 31st, 2018|Idea2Ideal|0 Comments

Passion Project

Today, on the day of love, what could be more romantic than an article on intellectual property?  Roll your eyes if you must, but before you gallivant off for a lovely dinner with your paramour, consider the fact that, at their core, romance and intellectual property have something in common: passion. Rich creative endeavors are [...]

By | 2018-02-14T12:41:30+00:00 February 14th, 2018|Idea2Ideal|0 Comments

The Billion Dollar Printing Press

As a trade-mark agent, my world is trade-marks.  How to protect trade-marks, how to enforce trade-marks, and how to defend trade-marks.  That is my raison d'être here at the firm. Which is why it is odd that today’s blog post is not about trade-marks.  As a practitioner working in an [...]

By | 2017-12-14T12:36:24+00:00 December 14th, 2017|Idea2Ideal|0 Comments

Become a Legal Re-Seller Today!

As I have alluded to in the past, intellectual property is a form of property. Which puts intellectual property professionals in a unique position. Specifically, their services are a form of investment. Why? Because you can eventually sell the intellectual property portfolio those professionals helped you build. Unlike most services, all that time and [...]

By | 2017-10-18T19:04:10+00:00 October 18th, 2017|Idea2Ideal|0 Comments

Sun Tzu the Trade-mark Agent

You have probably heard of The Art of War.  Maybe you have even read it. I did, a long time ago.  As an oft quoted book in pop culture and academia, I figured I should get it straight from the horse’s mouth.  In this case, the horse’s mouth is a debatable translation from ancient Chinese [...]

By | 2017-08-23T18:22:14+00:00 August 19th, 2017|Idea2Ideal|0 Comments

The Greatest Trade-mark Practitioner Who Ever Lived

For a guy who works in a field which focuses on branding and marketing, I sure am reluctant to do it myself. At its core, trade-marks, and marketing in general, is about standing on the tallest mountain and shouting to the world consistent reminders that you exist and are of value. That sort of boasting [...]

By | 2017-07-12T15:35:39+00:00 July 11th, 2017|Idea2Ideal|0 Comments